Changes made to our google online campaign -Nicole

Hi all

I've just noted the significant changes made:

12 May

By 12 May we had a total of 111 clicks. This confuses me though. What do these 111 clicks refer to? Is it just clicks on the keywords we chose? It can’t refer to the clicks on our ads as for example today we’ve only had one click on our ad.

Basically all our keywords were inactive. Below are the changes that were made :

• Meade - increase from $ 0.20 to $0.30
• South Africa – increase from $0.50 to & 1.00
• Alcohol – increase from $0.18 to $0.50
• Bee – increase from $0.40 to $0.50
• Beer – increase from $0.50 to $1.00
• Beverage – increase from $0.25 to $1.00
• Drink – increase from $0.40 to $1.00
• Fermented honey –increase from $0.18 to $0.40
• Grahamstown – increase from $0.30 to $0.50
• Honey – increase from $0.50 to $1.00
• Honey sun – increase from $0.18 - $0.40
• Iqhilika – increase from $0.18 to $0.20
• Meadery – increase from $0.18 to $0.30
• Rhini –increase from $0.18 to $0.40
• Wine – increase from $0.30 - $0.40

13 May:

We had a total of 103 clicks – again is does not refer to clicks on our actual ads. I am worried about the success of our campaign as we haven’t spent our entire budget or even a significant portion of it.

Below are the changes that have been made :

• Alcohol - $0.50 to $ 1.00

• Bee –$0.50 to $1.00
• They want to us pay $5.00 for beverage!!!!!! ( up from $1.00)
• Meadery - $0.30 to $0.40
• Wine - $0.40 to $0.50